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341 Studios takes four design awards

Updated 3:58 pm, Thursday, July 24, 2014
  • Members of 341 Studios winning team are, from left, Marla Laney; Gretchen Bruno, Pam Trickey, Carolyn Rie, Michele Graham and Felicia Rubinstein. Photo: Contributed Photo, Contributed / Darien News

    Members of 341 Studios winning team are, from left, Marla Laney; Gretchen Bruno, Pam Trickey, Carolyn Rie, Michele Graham and Felicia Rubinstein.

    Photo: Contributed Photo, Contributed

 

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341 Studios, of Darien, recently was honored with four "Big W" awards by the Advertising Club of Westchester.

The graphic design and marketing studio, located at 30 Corbin Drive, received a silver award for its redesign of the Stamford Palace's website, www.palacestamford.org. The content-managed site has a companion mobile version so that visitors easily can find information and buy tickets.

341 Studios won a bronze award for the redesigned CMS mobile responsive website for Bedrock Capital Associates LLC, www.bedrockca.com. The business-to-business website highlights Bedrock's bi-coastal commercial real estate finance and advisory offices. 341 Studios improved the site's usability with updated design and code, including prominent display of real-time data on the home page.

Both websites are examples of CMS, which allows clients to easily make changes in copy and photos.

"CMS sites are now the standard," 341 Studios co-founder Felicia Rubinstein said in a news release from the agency. "Having the ability to manage the content allows for more flexibility and overall cost savings."

341 Studios also won bronze awards in the corporate design: identity (logo/trademark) category for its work on AccuShares, accushares.com, and Custompressions, custompressions.com.

In the news release, Gretchen Bruno, another founder who oversees a team of graphic designers, said, "Having multiple designers work on logo designs allows us to present a range of unique interpretations. Both AccuShares and Custompressions appreciated the variety of logos from which they could choose, and was one of the key reasons they selected 341 as their agency. It's a highly collaborative and creative process."

341 Studios' team includes more than 16 professional and affiliated specialty partners, from web designers, graphic artists, copywriters, marketing strategists and social media and mobile app experts.

"The focus on our clients and collaboration is what makes our work stand out," Rubinstein said. "Doing great work comes with many different kinds of rewards, including the relationships that we build and the organizations that we help grow. Getting the recognition of our peers year after year is a tremendous bonus."